What is social media marketing
This is described as the use of social media platforms to promote a product or service. Social media is one of the most powerful means of engaging potential clients and to increase your brand awareness.
How do you leverage social media to help grow your business
COMMUNICATE WITH YOUR FOLLOWERS
Communicating with your followers helps them recognize your brand.
Your comment and compliment when necessary, you can go live to respond to their questions, and talk to them. You can also create an offer or do giveaways so as to earn their trust.
RUN PAID / SPONSORED ADS
It takes lots of time and effort to attract visitors to your page or website.
When you run paid/sponsored ads, more people other than your followers gets to see it and when they click to visit your site/ page, more traffic is being generated.
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